Bona Retsang’s entry into this year’s Wadada News for Kids International TV Awards has scooped first prize! The Bona Retsang submission, called “Super Madiba”, beat entries from 15 countries around the globe.
The award, which recognises excellence in television programming made especially for young people, was announced at the Wadada 2015 News for Kids Summit, held in La Paz, Bolivia, last week.
The annual summit brings together TV producers from participating countries to discuss youth-related issues and media innovations. A screening of the entrants’ programmes was followed by the awards ceremony, in which Bona Retsang took the top prize, beating hosts and 2014 winners Pica of Bolivia.
The award winners are voted for by a panel of young people and TV producers attending the summit.
The theme for the 2015 Summit was “Children deserve to know”. Bona Retsang’s inspirational entry focused on the theme “Children deserve to know that they can be heroes in their communities” and used Mandela Day as a means of exploring the topic.
Celebrated on 18 July each year in honour of Nelson Mandela, Mandela Day is a global call to action based on Mandela’s message that every individual has the ability (and responsibility) to make a positive impact through public service. People contribute their time and skills on this day to serve others, inspire change and help make the world a better place.
In the short feature produced by Bona Retsang, three young girls from Girls and Boys Town (a children’s home in South Africa) take up the challenge to be of service to others and uplift the lives of their fellow humans. They bake cupcakes and write inspirational cards based on the teachings of Mandela. They then dress up as superheroes and take to the streets to hand out their gifts and messages of support.
According to Bona Retsang Executive Producer Shane Potgieter, “‘Super Madiba’ is a powerful and heart-warming story about three young children who don’t have much but are nonetheless filled with hope and goodwill they want to share with others.”
“Being voted as the winners by our peers and colleagues from around the world was a humbling experience,” said Series Producer and Anchor Presenter Phethile ‘PK’ Khuzwayo.
Bona Retsang is broadcast every Wednesday, Thursday and Friday on SABC1 from 16h00-16h30.